The Creative Advantage: Where science and creativity intersect (Hardopy)
$30.00 Aus
'The Creative Advantage: How the intersection of science and creativity is revealing life’s ultimate advantage' is a deep dive into the science that fuels creativity.
This book explains how we can rewire our brain, understand our motivators, modify our behaviours, boost our skillset and instil habits to give a creative advantage in this rapidly changing and competitive world.
Hardcopy $25.00 plus $5.00 postage (within Australia only)
If purchasing from outside Australia, go to e-book/POD option
More Details
The Creative Advantage:
Demystifies creativity, demonstrating how we‘re all born to be creative. In doing so it responds to the key question: why are some people more creative than others?
Is curated from the latest peer reviewed research from the world’s most renowned experts in the fields of neuroscience, cognitive psychology, social science, education and psychology.
Provides practical models and tools, applicable across both our personal and professional lives to successfully create an advantage.
Builds confidence to proactively make better choices through a more nuanced approach to problem solving and creative insight.
Guides the reader to tap into positive peak experiences, the ‘flow’ from everyday creativity that contributes to happy and fulfilling lives, face everyday problems with a renewed creative response and overall stay curious to set off in new and exciting directions.
Provides an uniquely Australian perspective utilising over twenty five years professional expertise working at the intersection of creativity, science, education and the arts, and
Finally, this book takes us from the latest trend in colouring books and puts it on steroids.
The Creative Catalyst
Be Curious, Be Inspired, Be More
The Creative Catalyst
provides a range of evidence based
strategic approaches
that build creative competencies, skillsets
and collaborative workplace cultures
The Creative Catalyst is founded on the premise that creativity is a learned skillset, can be enriched by neuroscience and psychology, to achieve creative success.
These are translated into expertly designed and accessible resources and programs for all stages of our life
Hi I'm Maria Simonelli
I’m an author, educator, artist and creative entrepreneur. I’m the founder of The Creative Catalyst and author of four books, including The Creative Advantage: How the intersection of science and creativity is revealing life’s ultimate advantage, its accompanying Activity Guide, The Creative Advantage Life Cycle and Sweet Spot Careers: A practical and creative guide to a successful midlife career transition.
The Creative Catalyst builds creative capacity and problem-solving skills across non-profits, business, governments and community, that result in real and positive change.
The Creative Catalyst
Is built on four key themes:
1
The Neuroscience of Creativity
Learn what actually happens in the brain during the creative process.
2
Organisational Creativity
The heart and soul of the company is creativity and innovation.
3
The Links between Art and Science
The re-convergence of science and art might just be the ultimate catalyst.
4
Tools that can Improve your Creativity
Creativity is like a muscle and can be stretched and challenged.
“We can’t solve problems by using the same kind of
thinking we used when we created them”
Albert Einstein
The Creative Catalyst recognises were not all at the same place in life. Through a range of targeted products and services, these are designed for specific stages across our lifespan, to overcome a range of challenges and issues.
You might be:
A Gen Y, feeling dissatisfied at work or facing burnout due to escalating expectations to deliver creativity on demand, or
A Gen X at a crossroad, challenged by juggling roles as parents, a demanding work life and the needs of aging parents, or
A Baby Boomer seeking to maintain brain health and reduce cognitive decline through activities that will help to stay mentally active post retirement.
Ultimately, there's one thing in common, you feel like you're being left behind or life is leaving you overwhelmed and impacting on your mental and physical wellbeing.
But equally you've come to realise the need to develop new skill sets to overcome internal blocks that limit creative thinking and problem solving abilities.
The Creative Catalyst provides science based programs that build your capacity to identify and utilise your innate creative skills and use them everyday by applying these across all stages of your life.
Here's how you can work with me
Through Online Programs, Workshop Training, Resource Materials and Consulting Services